KATH TOLENTINO

CREATIVE / FILMMAKER

I’m a Senior Creative at Across the Pond in San Francisco, where I help global tech brands solve marketing challenges through strategic video and social content.

In my many past lives, I worked as a commercial producer, video editor, an assistant in Hollywood, a radio reporter, a drink slinger, and social media manager for an online dating startup that failed to spark a single romance.

Ask me about my baby.

03 INTRINSIC

CASE STUDY FILM

Role: Creative, Writer

Client: Intrinsic AI, an X company
Agency: Across the Pond

CD: Alex Hill
Edit: Julien de Benedictis
Producer: Vanessa AveryThe Challenge

Intrinsic has created an AI software that can turn robots from simple doers into smart thinkers. This promises to create a paradigm shift in the auto manufacturing industry, where robots have historically had to be programmed in a very labor- and time-intensive way.

Because auto manufacturers are so reliant on this archaic way of operating, they are reluctant to give new tech a chance unless they know it will work.

The Solution

We created a case study film showcasing how Comau, one of the world’s largest auto manufacturers, is already benefiting from Intrinsic’s technology.

The Results

We were told that one of Intrinsic’s senior leadership was brought to tears upon seeing the film... but they won’t tell us who :)

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go4kath [at] gmail [dot] com